are at least six secrets to making effective garage sale signs that
will ensure that you get plenty of customers running to your sale!
garage sale signs are very poorly constructed, poorly written and
lacking the proven techniques that can guarantee qualified customers.
any given Saturday or Sunday you can drive through your neighborhood
and see many of these poorly written and constructed signs tacked on
telephone poles, trees, walls and on other objects.
these signs aren't motivating you to take a second look, how many other
people do you think are motivated to visit the sales that are being
advertised? Not many! It really only takes a reasonable effort to make
a good garage sale sign.
you feel you don't have the creative juices, there are garage sale
graphics and garage sale clipart that you can find a local craft stores
or even on the Internet.
graphic can draw enough attention to your sign and give your customers
confidence that your sale is worth visiting. When you put a little
effort into a nice garage sale sign it makes customers believe they may
find something of quality.
The following are at least 6 secrets to making
garage sale signs that draw customers.
appearance of your garage sale signs are usually the first obstacle to
prevent customers from ever visiting your location. Your signs should
have an attractive color, be an appropriate size and be posted where it
can be easily seen.
colors are used, usually red or a florescent colored sign attracts the
eye easily. Or you can use red magic marker on white signboard.
sure that you write boldly enough so that cars driving by can actually
read your words. If people cannot read your signs as they drive by,
they will not visit your location.
if your graphics are very hard to read or messy, your going to lose
customers. When your customers see your signs, it is the first decision
that they make to determine whether your garage sale is worth visiting.
make sure that your yard sale signs are large enough to be seen. The
faster the flow of traffic and the larger the, the more important it is
to have "attention-getting" signs. Make your signs large enough to grab
attention. But make sure you are not obstructing the view of traffic.
Also make sure you
comply with your city ordinance or city laws pertaining to the display
of yard sale signs.
signs are not posted where they can easily be seen. Or they may not be
posted in a place that will actually cause traffic to detour to your
sale. Just because you have a very busy street several blocks from your
yard, does not mean that the customers will come.
don't make the mistake of believing that an intersection is the best
place to post your yard sale sign. Some intersections are very busy and
drivers cannot divert their attention to your sign because of safety
reasons. Sometimes it is better to place your sign 25 or 50 feet before
corners closest to your yard sale is the best place to post your signs
for compulsive garage sale lookers to stop. Even though there may be
less traffic, the chance of cars stopping is greater because people are
very enticed and motivated to do stop because it's not out of their way.
who is four blocks away and sees your sign on a busy street may not be
motivated to travel that far off their path. However having signs at
both locations is the best.
Also post your sign at eye level where the average
automobile driver can see it.
2. WHEN TO POST YARD SALE SIGNS:
people will go to your yard sale if they know about it in advance. They
like to get to the sale before all the good items have been sold. If
you do post early, be prepared to answer the door for people who want
to see your items before the date of your sale. It will be up to you to
make your own policy of dealing with these customers.
could sell the items if they come or you can tell them to come to the
yard sale on the day advertised. Just make sure to make your decisions
that will be fair to all customers. If you advertise something that is
not at your location when a person arrives, they will ask you why. And
you have to come up with a very good answer.
can increase your visiting customers by posting your signs the day
before or the night before the actual yard sale date. I always make a
habit of posting my signs before the rush hour traffic the day before
However, it's not a bad
idea to check your signs a couple of hours before the yard sale in case
vandals or pranksters have taken them away. If that's the case, you
should always have some extra signs in your car to replace them.
If you're having a
really large yard sale, or a moving sale; you might even want to post
your signs several days in advance.
3. WHAT YARD SALE GRAPHICS AND MATERIALS TO USE:
yard sale signs are made of some of the most flimsy poster board and
are usually blown away, fall down or become limp in the sun. Make sure
you make your poster boards strong enough to handle the elements. If
you don't, your customers won't even bother with you!
However, poster board
is not your only creative option.
can also construct yard sale signs like a "realtor" or "house sale"
sign. You can make your own with the cardboard and dowel rods on the
ends that you can stick into the grass on the corner of your street.
These signs are very effective on all four corners of your block.
should make these signs a little bit bigger than your regular "Realtor"
or "For Sale" sign so that customers will not mistake it for regular
house sale signs.
creative option is making your signs on the face of a large box. Since
the box is multidimensional, you can put your sign on all four sides
where customers can see it coming from every direction.
can use a large or small box and place rocks as weights inside the box
to prevent it from blowing away. You might even drive a small wooden
stake into the ground from inside the box. Sometimes pranksters walking
by want to give it a swift kick. It's sad to say, but some
neighborhoods are like this.
you have a lot of bad kids in your neighborhood like this, sometimes
it's a good idea to bribe them by advertising on your sign "Free Candy
or Popcorn" for kids. Instead of kicking your sign, they will come and
visit your yard sale for free popcorn and candy!
creative option is to make banner yard sale signs. If you have a lot of
trees in your area you can hang a banner sign from the tree branches.
You can also place a dowel rod at the end of the banner if it is a
little breezy. Of course if you live in a very windy area this might
not be a good idea.
4. YARD SALE SIGNS ON CARS:
yard sale sign ordinances are very strict. It may not be possible for
you to place any signs on the grass, trees, telephone poles or any
other city property.
If this is
the case, you can make signs and secure them to your car. Then place
your car on the street where you think it's a great location for
You can also use your
front and back windshield and write a message directly to your car
windshield. If you have several cars in your family, you can park one
car on several corners near your location.
This works very
effectively, especially if you have a large van. Your space to
advertise is absolutely unlimited.
Of course, some cities might be savvy to this
strategy. Make sure you know your city laws.
5. HOW TO MAKE GOOD SIGN DIRECTION:
would think that most people would do this correctly. But, most signs
do not adequately give directions. It takes more than just writing the
address of your location. Many people may not be familiar with your
street name. Especially people who are just driving by your
neighborhood but are not familiar with the area.
your sign make sure to use bold "arrows" pointed in the direction of
your address. And then make sure there is a sign with another arrow on
the way so that people know they're going in the right direction.
6. THE SECRET TO WRITING THE RIGHT WORDS:
This is one of the
biggest secrets to getting a lot of customers to your location.
is the garage sale strategy that I use to make signs that drive
customers to my curbside. A sign should have more than just the
announcement of the sale, the date and the location.
sign should also include the actual garage sale products you are
selling. This might be debatable to some, but I find it very effective.
might say, "if I write on my sign what I have, and people don't see
anything they're looking for they won't bother stopping. I find that
not to be true! Or what I should say is, I have many customers stopping
and I always sell everything that is posted on the sign.
fact, the very items that you advertise on the sign will most likely be
the very first things you sell. If you advertised on your sign that you
are selling a purple toilet seat, the first person to see your sign who
is looking for a purple toilet seat will be standing at your curbside
looking for a purple toilet seat!
trick is to place on your sign items what most everybody wants. You can
use that as a "teaser" to get people to come to your location. In fact,
that is the strategy I always use.
can even put prices of the products on your sign. I found this to work
very effective for items that are especially expensive. If you had a
piece of furniture that you wanted to sell for $30 and if you
advertised it for $39, the customer usually comes with $39 in his
pocket and prepared to purchase.
way, customers may go home or their ATM and get the money and be
prepared to purchase. Or they may come to your location with a vision
that this may be exactly what they're looking for and be prepared to
ask you to hold the item while they get the money.
you're going to use prices on your signs, it is good to have some very
expensive prices and also some cheap prices so that you can attract
both customers who like dollar items and those who like expensive
definitely is something about placing your products and their cost on
your signs that really attracts a lot of customers. I have used this
strategy for a long time. Sometimes people come so quickly that it's
you use these six garage sale
sign secrets, it will definitely make customers flock to your location
and increase your sales 150%